March 11, 2024
Ads.txt Benchmarking
The adtech industry's rapid expansion has led in new possibilities…
March 8, 2024
Resolving Auction Discrepancies In GAM
DataBeat is a trusted partner for businesses seeking revenue-driven strategies…
March 8, 2024
Lazy Load Optimizations
Problem Statement: A publisher was seeing that below the fold…
March 7, 2024
Digital Marketing Turmoil
Navigating the Aftermath of Bankrupt Demand Partners Recent bankruptcies of…
March 6, 2024
Sellers Report – March 2024
Ads.txt Lines: In February 2024, over 80,000 new ads.txt lines…
March 5, 2024
Addressing CPM Gaps on Refreshed Inventory
Problem Statement: A publisher noticed that refreshed ads were dragging…
February 12, 2024
US Programmatic Trends – Jan 2024
Benchmarking Methodology: The methodology of the DataBeat's Programmatic Trends Report…
February 7, 2024
Sellers Report – Feb 2024
Ads.txt Lines: Over the past 2 weeks around 75k+ new…
February 2, 2024
Publisher Onboarding through GAM for an Ad Network
What is an Ad Network in GAM? An Ad network…
