DSP Programmatic Advertising
Comprehensive Solutions for
Advertisers, Agencies, and DSPs
Advertisers, Agencies, and DSPs
At DataBeat, we provide end-to-end solutions tailored to meet the needs of advertisers, agencies, and DSPs to:
- Streamline campaign management
- Enhance audience targeting & engagement
- Achieve actionable insights with custom dashboards
Let Us Maximize Your ROI
Maximize Campaign Impact with Fully Managed DSP Advertising Services
Scale your Digital Advertising efforts without the hassle of managing complex data platforms. Our Fully Managed DSP Advertising Services have empowered agencies and brands to run High-Performance, Data-Driven Campaigns across multiple Programmatic Channels – Display, Video, Native & more. From Audience Targeting to Bid Optimization, experience the success seen by our clientele with our stress-free process where we manage every layer for you.
With our best-in-class support and industry-leading R&D insights, we will improve your campaign efficiency, drive conversions, and help you focus more on your growth without the worry of technical heavy lifting.
What Exactly DataBeat Experts Do?
DSP Onboarding
Media Planning and Campaign Setup/Trafficking.
Campaign Management
Overseeing day-to-day campaign performance.
Tag Management
Ensuring accurate tracking.
Reporting & Insights
Delivering actionable data.
Pacing Analysis & Optimization
Aligning performance with campaign goals.
Testing & Troubleshooting
Resolving Technical issues in campaigns and enhancing overall performance.
Advertiser/Agency Onboarding
Media Planning and Campaign Setup/Trafficking.
Advertiser/Agency Management
Building and managing relationships.
Building and managing relationships.
Demand Partner Analysis & Cleanup
Optimizing demand-side performance.
Optimizing demand-side performance.
Reporting & Insights
Providing performance insights.
Providing performance insights.
Optimization
Fine-tuning campaigns for efficiency and ROI.
Fine-tuning campaigns for efficiency and ROI.
Testing
Testing the newly setup campaigns and ensuring there is no discrepancy while onboarding new SSPs or Buyers.
Testing the newly setup campaigns and ensuring there is no discrepancy while onboarding new SSPs or Buyers.
Strategic Programmatic DSP Solutions with Case Studies
Media Planning
A detailed strategy that outlines how and where to spend your ad budget to reach the right audience and meet your marketing goals effectively.
Advertiser
- Media Planning tasks includes conducting audience research, setting KPIs, and designing a media mix strategy to align with campaign objectives
Campaign Setup and Execution
Set up campaigns across various DSPs (e.g., The Trade Desk, DV360). Implement targeting parameters, creatives, and ad placements. Ensure accurate and timely launch of campaigns.
Advertiser / DSP
- Campaign Setup and Execution involved configuring ad platforms, implementing targeting and bidding strategies, and managing creative asset uploads.
Campaign Performance Management & Optimization
Own the day-to-day performance of campaigns, ensuring tactics align with strategic goals.
Continuously monitor campaigns and optimize them to achieve goals set at each campaign level.
Continuously monitor campaigns and optimize them to achieve goals set at each campaign level.
Advertiser / DSP
- Own the day-to-day performance of campaigns, ensuring tactics align with strategic goals.
- Continuously monitor campaign performance using analytics tools.
- Analyze key metrics such as impressions, clicks, CTR, CPA, and ROI.
- Identify and address discrepancies in performance.
- Make real-time adjustments to improve campaign performance.
- Reallocate budgets dynamically for better ROI.
- Conduct A/B testing of creative elements, audience segments, and ad placements.
Reporting and Insights
- Generate detailed performance reports (daily, weekly, monthly).
- Provide clients with actionable insights and recommendations
- Highlight key successes and areas for improvement.
Advertiser / DSP
- Reporting and Insights we did provided actionable performance reviews, post-campaign analysis, and custom dashboards.
Quality Assurance (QA)
- QA is a process of having a second person is charge to review and skim through all the settings / UI after the changes are made by the working team
- Conduct thorough quality checks before campaign launches.
- Ensure accuracy and functionality of creative elements and targeting parameters.
- Identify and block malicious creatives.
Advertiser / DSP
- Conduct thorough quality checks before campaign launches.
- Ensure accuracy and functionality of creative elements and targeting parameters.
- Identify and block malicious creatives.
Extended service if needed we can provide
Building Custom Dashboards
Creating real-time, interactive dashboards for tracking campaign performance, audience insights, and ROI.
Audience Segmentation
Developing advanced audience segmentation strategies to target the right consumers more effectively
Market Research and Competitive Analysis
Conducting market research and competitive analysis to inform and refine programmatic strategies.
Our Unique Differentiator
Cross-functional Expertise
Strong data-driven insights empower us to make informed decisions on Ad formats, optimizations, and audience segmentation.
Supply-Side Knowledge
Our deep collaboration with SSPs and publishers allows us to optimize demand-side strategies for enhanced ROI.
Tools & Technologies Expertise
Our team leverages a wide range of tools to deliver top-tier advertising solutions, ensuring precision and performance across all campaigns.
AdTech Tools
DV360, The Trade Desk (TTD), Beeswax, Xandr, OpenAudience (OpenX), Facebook (META), Instagram
Ad Quality Platforms
GeoEdge, Confiant, DoubleVerify, MOAT
Debugging Tools
Chrome DevTools, HTML Editors, Charles, Video Suite Inspector
Why Choose DataBeat?
1. What is DSP Advertising and How Does it Work?
DSP (Demand-Side Platform) is an advertisers platform to automate the process of buying ad inventory across all channels like websites, videos and apps. In DSP platform advertisers can set campaign goals and targeting criteria with Real-time bidding to buy the impressions by matching the targeted audience, optimizing ad delivery for performance and cost efficiency.
2. Why Should My Business Consider using a DSP for Online Advertising?
DSP allows advertisers to access all ad inventory with advanced audience targeting and real time bidding with analytics. By this DSP helps businesses to reach targeted customers with improved campaign ROI with automation.
3. Can I Control Where My Ads Appear using a DSP?
Yes DSP platform provides full control of ad campaigns with transparency. By which advertisers can select or exclude specific websites , apps or channels to make sure ads displaying for targeted audience with ensuring brand safety
4. How Do You Measure the Success of DSP Campaigns?
Databeat measures the DSP campaigns with key metrics like CTR , Conversion rate, RAOS , impressions and engagement and attribution across devices and channels with real time analytics tracking to ensure campaigns are running towards the objectives.
5. What is included in your DSP Management Service Package?
Databeat.io provides custom management services like strategy planning, audience targeting setup, real time bidding optimization, performance tracking reporting and actionable insights.
6. How Do you Onboard New Clients and SetUp Their Campaigns?
After detailed consultation and understanding client business objectives and targeted audience. Then we strategize your DSP campaign, integrate sources,
And launch campaigns with ongoing monitoring and adjustments.
