January 25, 2024
Sellers Report – Jan 2024
Ads.txt Lines: Over the past 2 weeks, there has been…
January 23, 2024
Discrepancy between GAM vs SSP partners
What is Ad discrepancy? As the name suggests, Ad discrepancy…
January 11, 2024
CI tool – V2 Features
Exciting News! Our CI Tool just got a major upgrade…
January 4, 2024
Seller Defined Audiences (SDA): Understanding the Basics
Introduction In the digital advertising world, targeting is everything. Publishers…
December 14, 2023
Google’s double click penalty & Ad Revenue Shield
Introduction According to recent research, approximately 40% of traffic is…
December 13, 2023
what is an ssp?
Digital ad purchasing and selling is no longer a brick-and-mortar…
December 13, 2023
Bing’s AI Integration: A Game Changer in Search Engine Technology
Introduction Bing, Microsoft’s search engine, has been struggling to compete…
December 13, 2023
Google Ad Manager vs Google Ad Manager 360
Google Ad Manager (GAM) is the most popular ad server…
December 13, 2023
Comparison of PG and PD
Programmatic advertising has become increasingly popular in recent years, as…
December 13, 2023
Comparison of VAST & VPAID
In the world of online advertising, video has become an…
