

October 22, 2024
CSAI, SSAI, DAI: The Future of Video Monetization in CTV/OTT
Ad Insertion is a key strategy that enables video publishers…

October 16, 2024
Understanding Ad Pods in CTV
In traditional linear broadcasting, viewers are habituated to encountering ad…

October 11, 2024
The Evolution of CTV
Connected TV has become more popular in the ad tech…

September 12, 2024
Efficient management of ad blocks & different categories in GAM
Google Ad Manager (GAM) provides an interactive platform for publishers…

September 12, 2024
Guide to Ads.txt Management for SSPs: Optimizing Insights
Introduction:- In the moving field of digital advertising, trust and…

September 8, 2024
Server Side vs Client Side Header Bidding
What is Header Bidding? Header bidding (otherwise prebid) is a…

September 3, 2024
OnCore’s Competitive Edge with DataBeat’s Solutions
What does OnCore do? OnCore is a digital media brokerage…

August 29, 2024
Mastering Audio Ads in Google Ad Manager
What is an Audio Ad? Audio ad is the delivery…

August 29, 2024
Maximizing Engagement by using Adhesion or Sticky Ads
Want to know how much you could benefit from Ad…