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Optimizing Supply-Demand

By March 18, 2024March 28th, 2024No Comments

To enhance supply-demand alignment within our advertising ecosystem, we conducted a thorough analysis of network-level data, focusing on the reseller lines of various domains. Utilizing the ads.txt validator, we identified instances where a DSP reseller lines were present, yet the DSP itself was not aligned on those domains. Recognizing the potential revenue impact, we compiled a list of these domains and collaborated with the Demand team to rectify the mismatch.

DataBeat is a trusted partner for businesses seeking revenue-driven strategies and optimizations. Through our expertise in data analysis, market trends, and consumer behavior, we help businesses unlock their full revenue potential, drive growth, and stay ahead of the competition in today’s data-driven world.

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