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Case StudiesMediaPublisher

Unlocking new revenue opportunities for Ad Refresh Inventory

By October 7, 2024January 20th, 2025No Comments
Bid Caching

Problem:
A publisher was struggling with a significant CPM gap between refresh and non-refresh ad inventory, particularly from AdX demand, which reduced bidding competition and limited overall revenue potential.

Outcome:
DataBeat uncovered a game-changing solution that effectively bridged the CPM gap, unlocking new revenue opportunities specifically for Prebid and enhancing the overall bidding competition.

To discover the full strategy and results, download the case study.

DataBeat is a trusted partner for businesses seeking revenue-driven strategies and optimizations. Through our expertise in data analysis, market trends, and consumer behavior, we help businesses unlock their full revenue potential, drive growth, and stay ahead of the competition in today’s data-driven world.

Download the Case Study.

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